M.S. in Business Analytics and Intelligence

Learn Tableau, Power BI, SAS, Advanced Excel, and More

M.S. in Business Analytics and Intelligence

Data has permeated the world and it’s impacting every industry. Despite consensus that companies should be driving decisions with data, many businesses struggle to get everyone invested in converting raw data into actionable insights.

Understand. Organize. Capitalize.

Students in the M.S. in Business Analytics and Intelligence learn how to organize and interpret data using industry-standard tools with the goal of learning how to ultimately develop strategic, data-informed solutions to business challenges.

Program Highlights:

Tell me more About

Merrimack’s M.S. in Business Analytics and Intelligence

Focused on Industry Tools and Aligned with Relevant Certifications

Most industries, from the private sector to governments and nonprofits, utilize the same tools for analyzing and presenting data. Students become proficient in the following tools and more.

For students interested in seeking additional certifications, course materials are aligned with industry certifications in Google Analytics, Tableau, Power BI, Parsehub, and more. Some certificate knowledge areas may require elective coursework.

  • Tableau

  • Power BI

  • SAS

  • Advanced Excel

  • ParseHub (elective)

  • Google Analytics (elective)

  • R/Python (elective)

Designed for Any Industry or Background

Regardless of your academic or professional background, this program equips students with the skills needed to create insights and tell a story with data – no prerequisites required.

Thoughtfully designed by industry experts, the pacing of this program introduces new concepts and tools in an approachable and efficient manner.

M.S. in Business Analytics and Intelligence Curriculum

With 20 credits of core coursework, students begin by learning how businesses can best leverage data and are then introduced to the industry tools and applications for doing so in a thoughtfully-paced, approachable format.

The remaining 12 credits can be used to expand your skills in analytics or in other areas of business. Merrimack currently offers seven defined elective clusters; however, you can choose any open elective that fits your goals. The choice is yours.

Optional Elective Clusters:

  • Accounting

  • Data Science

  • Finance

  • Fraud and Forensic Accounting

  • Human Resource Management

  • Organizational Leadership

  • Marketing

STEM-Designated Degree

STEM-designated degrees provide international students the opportunity for extended Optional Practical Training (OPT).

OPT is temporary employment directly related to an F-1 student’s area of study and allows international students to gain up to three years of work experience at top employers. While sponsorship of international students from U.S. universities has declined in recent years, the demand for STEM OPT remains strong among candidates who graduate with technical and analytical skills from reputable schools like Merrimack College.

A Flexible Degree Designed for the Working Professional

100% Online or Hybrid

Merrimack knows all students learn differently. We give students the option to learn 100% online or hybrid (a mix of online and on-campus courses). All courses are synchronous (live online using Zoom) and meet during weekday evenings typically from 7 – 9 pm EST.

Merrimack offers prospective students the opportunity to “participate” in a live online or in-person class. Contact us to book a slot for an upcoming live class session.

Part-Time or Full-Time Program

Earn your degree part-time in as little as one year while balancing full-time work or fast-track your degree and complete the program full-time in as little as 16 months.

Application and Program Requirements

A complete application includes:

  • Online application (no fee)
  • Official college transcripts (assistance provided to secure these if needed)
  • Resumé
  • Informational call or personal statement
  • Contact info for one reference or one letter of recommendation
  • GRE/GMAT not required

Program Requirements:

  • Bachelor’s Degree
  • 1-2 Years Work Experience or Internship Preferred
  • No Prerequisite Coursework

Connect with Assistant Dean, Annarita Meeker

Schedule a 1:1 virtual information session with Assistant Dean, Annarita Meeker, to find out if the program is a fit for you and get any questions you have answered.


At Merrimack College, we’re proud of our long history of providing quality degrees to students entering the job market. Our faculty are more than just teachers. We are committed to helping you grow — academically, personally, and professionally — so that you graduate as a confident, well-prepared leader.

  • U.S. News & World Report 2022 #34 Best Regional Universities North
  • U.S. News & World Report 2022 #41 Best Value Schools
  • U.S. News & World Report 2022 #3 Most Innovative Schools
  • The Princeton Review 2022 Best Northeastern Regional College
  • Forbes Magazine 2019 Top 10 Most Innovative School – Regional Universities North
  • Money Magazine’s Best Colleges Most Transformative College 2019
Princeton review award badge
Forbes America's top college badge
Money best colleges badge

Tell me more About

Merrimack’s M.S. in Business Analytics and Intelligence